Senior Product Marketeer

Senior Product Marketeer

Belfast

£65-75K

MSC are delighted to partnering with a successful global technology company. They are looking for a Senior Product Marketeer, to be an expert in their market, customer needs and competitive landscape. In this role, you will shape how their products are positioned, understood and adopted. This is a highly cross-functional role, working closely with Product Management, Sales, and Marketing to ensure they build the right products and bring them to market with clarity and impact.

Key Responsibilities:

• Develop deep customer and market understanding, using qualitative and quantitative insights to identify opportunities, shape strategy, and inform product direction
• Own and deliver clear, differentiated product positioning and value-driven messaging, ensuring consistency across all channels and customer touchpoints
• Lead end-to-end go-to-market strategy for product launches and key releases, aligning cross-functional teams to drive adoption and pipeline growth
• Partner closely with Sales to create high-impact enablement tools (pitch decks, battlecards, demos) and support strategic deals and customer conversations
• Translate complex technical capabilities into simple, compelling narratives and content that drive awareness, engagement, and expansion
• Collaborate across Product, Marketing, and wider teams to influence roadmap decisions and ensure organisational readiness for launches
• Track and analyse product adoption, GTM performance, and pipeline impact, using data to continuously refine strategy and drive measurable business outcomes

Essential Criteria:

• Strong understanding of customer needs, market dynamics, and competitive landscapes within a B2B technology environment
• Proven ability to craft clear, differentiated positioning and value-driven messaging
• Experience leading cross-functional go-to-market strategy and execution across Product, Sales, and Marketing
• Excellent communication and storytelling skills, with the ability to simplify complex technical concepts
• Strong stakeholder management and influencing skills across multiple teams and seniority levels
• Experience creating high-impact sales enablement materials (e.g. pitch decks and competitive briefs)
• Data-driven mindset with the ability to analyse adoption, pipeline, and performance metrics to drive decisions
• High ownership mentality with a focus on delivering measurable business outcomes

To speak in absolute confidence about this opportunity please send an up to date CV via the link provided or contact Zara Waring, Specialist Consultant at MCS Group on 02896935527.

MCS Group is committed to Equality, Diversity, and Inclusion for all, being the first recruitment agency in NI to achieve Bronze Diversity Mark accreditation, if you have a disability which means you require a reasonable adjustment to be considered at any stage of the recruitment process, please contact us and we will endeavour to facilitate the request.