Senior Marketing Executive

Senior Marketing Executive

Salary: Up to £80,000
Location: Belfast
Job Type: Full-time

MCS are delighted to partner with a cybersecurity company who are seeking a commercially driven Senior Marketing Executive to play a critical role in shaping and executing demand generation and marketing operations for a high-growth cybersecurity business. This is a pivotal hire that will strengthen pipeline creation, improve marketing performance, and elevate how the business positions its cyber products to enterprise and technical buyers.

This role is not traditional marketing execution, it is focused on pipeline impact, marketing effectiveness, and go-to-market performance, working closely with sales, product, and partner teams.

The Role

You will take ownership of key areas of demand generation and marketing operations, building on existing foundations to drive measurable pipeline growth and commercial impact. You will be responsible for turning marketing activity into qualified opportunities and ensuring strong alignment between marketing, sales, and partner channels.

You will also play a key role in translating complex cybersecurity solutions into clear, compelling messaging that resonates with CISOs, security leaders, and technical buyers.

Key Responsibilities

• Develop and execute demand generation campaigns with a clear focus on pipeline creation and conversion
• Own marketing operations across CRM (Salesforce), ensuring data quality, campaign tracking, attribution, and performance visibility
• Analyse campaign performance and optimise activity to improve ROI, conversion rates, and pipeline contribution
• Translate technical cybersecurity products into clear, commercial, customer facing messaging
• Support the development and execution of integrated campaigns across email, digital, events, and partner marketing
• Build and refine reporting dashboards to track campaign effectiveness, funnel performance, and revenue impact
• Identify opportunities to improve marketing processes, automation, and overall efficiency
• Collaborate with product and technical teams to ensure accurate and compelling positioning in market

Essential Criteria:

• Proven experience in cybersecurity or B2B tech marketing, ideally with exposure to enterprise or technical buyers (e.g. CISOs)
• Strong background in demand generation and pipeline-focused marketing
• Hands-on experience with CRM systems (Salesforce preferred) and marketing operations
• Understanding of attribution, funnel metrics, and campaign performance analysis
• Experience working within partner-led or channel-led go-to-market environments
• Ability to simplify complex technical products into clear, commercial messaging
• Strong analytical mindset with a focus on optimisation and measurable outcomes
• Confident working in fast paced and high accountability environments

To Apply

To speak in absolute confidence about this opportunity please send an up to date CV via the link provided or contact Zara Waring, Specialist Consultant at MCS Group on 02896935527.

MCS Group is committed to Equality, Diversity, and Inclusion for all, being the first recruitment agency in NI to achieve Bronze Diversity Mark accreditation, if you have a disability which means you require a reasonable adjustment to be considered at any stage of the recruitment process, please contact us and we will endeavour to facilitate the request.