CRM Manager

CRM Manager

Belfast Based / Hybrid

Up to £50 - 60k + bonus

MCS Group is delighted to be working alongside a growing professional services firm to recruit a dynamic and experienced CRM Manager to lead strategic CRM initiatives across the UK and Europe.

This is a pivotal role responsible for shaping and delivering the firm's CRM strategy, embedding best-practice processes, and driving system optimisation to support business growth. Acting as the organisation's CRM subject matter expert, the successful candidate will champion adoption, enhance data quality, and ensure effective collaboration across Business Development, Marketing, and senior stakeholder teams.

Key Responsibilities

• Lead the CRM Taskforce, collaborating with, BD, and Marketing teams, and serve as the firm's subject matter expert on CRM processes, best practices, and system capabilities.
• Gather user requirements and develop Power BI dashboards and reports to support business development campaigns and sector initiatives.
• Support database administration and reporting for the referral tracking processes.
• Deliver CRM training and oversee system implementation across European offices, including onboarding support for new locations.
• Partner with Partners, Business Development, and Marketing teams to leverage CRM insights for client targeting, cross-selling opportunities, and relationship mapping.
• Manage the ongoing administration, optimisation, and integration of the CRM platform with associated systems, including Vuture, Evergreen, and Kentico.
• Oversee data governance activities such as joiner and leaver processing, account management, data synchronisation, imports, archiving, and list management.
• Stakeholder & Supplier Management
• Collaborate with IT and IT Training teams on CRM initiatives and manage relationships with external CRM vendors.
• Identify opportunities to enhance CRM capabilities, including exploring new channels, testing solutions, and implementing improvements.
• Develop and enforce data entry standards and conduct regular audits to ensure accurate, consistent, and actionable client data.

Essential Criteria:

• Bachelor's degree in Business, Marketing, Information Systems, Data Science or related field
• Several years of CRM experience, preferably within a legal or professional services environment (law, accounting, or consulting firms)
• CRM systems expertise (preferably InterAction and Vuture)
• Data visualisation (Power Bl, Excel) - Database management and reporting
• Training delivery and stakeholder engagement Project management and time management
• Strong communication and presentation skills

To speak in absolute confidence about this opportunity please send an up to date CV via the link provided or contact Molly Rea, Senior Specialist Consultant at MCS Group on 02896935522.

If you have a disability which means you require assistance at any stage of the recruitment process, please contact us directly to discuss. MCS Group is committed to providing equality of opportunity to all