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Senior Marketing Executive

Posted 21/06/2024

£30000.00 - £37000.00 per annum

Ballymena

Permanent

Sales & Marketing

Job Description

MCS Group is delighted to be working alongside a luxury Hospitality Group with an impressive portfolio, to recruit a Senior Marketing Executive to join their growing team to support with the delivery of the marketing plan.

The Senior Marketing Executive will be responsible for the implementation of activity plans, including marketing communications, marketing collateral, advertising, and promotional activities both online and offline. You will be focused and passionate about increasing the brand reach and awareness offline and on all digital channels which, in turn, will improve our digital footprint. You will be comfortable with day-to-day marketing activities, thriving with tight deadlines and changing needs.

Core Responsibilities:

  • Working with the wider Marketing Team to ensure the effective delivery of each brand's marketing plan.
  • Leading the execution of marketing activities from start to finish, leveraging internal support and driving collaboration.
  • Creating and developing innovative ways to communicate the organisational narrative and key messaging to customers.
  • Understanding the range of products and services offered by each brand and its diverse customer profile.
  • Managing copy for all marketing collateral, including brochures, letters, emails, and websites, advising on appropriate content for each channel
  • Managing CRM initiatives to drive growth.
  • An awareness and interest in upcoming channels including testing and evaluation of their use.

Skills & Qualifications;

  • 3rd level education in relevant discipline.
  • 3 years of proven experience implementing marketing plans and campaigns.
  • Proficiency with online marketing and social media tactics.
  • Experience with marketing automation and CRM tools.
  • Strong copywriting skills.
  • Metrics-driven marketing mind with an eye for creativity.

To speak in absolute confidence about this position please send an up to date CV via the link provided or contact Molly Stevenson, Specialist Consultant at MCS Group on 028 969 355 22.

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