Head of Marketing

REF: BBBH30236_1637851531

25/11/2021
  • Position: Permanent
  • Salary: £60000 to £70000
  • Location: NI - Greater Belfast

MCS Group is currently working exclusively with Selazar, an e-commerce fulfilment technology company with existing locations across the UK & global expansion underway to recruit a Head of Marketing for their Belfast based operation.

Although relatively new, Selazar is a key player in the marketplace. Recognised as a Tech Nation Rising Star and one of Retail Week's Top 40 Innovative Global Start-Ups, Selezar has recently secured a £20 million investment; the biggest global funding injection ever recorded by a local technology company.

They are looking for an experienced marketeer and Leader who can confidently work across all marketing disciplines and shape and execute an ambitious marketing strategy allowing for global growth.

As the Head of Marketing, you are responsible for the company's marketing and communications strategies and overall branding and image. You will be expected to prepare annual marketing plans, create a calendar of campaigns and events, set the marketing budget and analyse the market and competitors. You are expected to guide and manage the marketing department, including the work of marketing managers.

The successful candidate will have a varied marketing background covering Marketing & Ops Leadership, Performance Marketing, Content & SEO, Product Marketing and some areas of Brand & Comms pieces with a broad understanding of the different components that make up a successful marketing function. You will also need to have a track record with Global or International teams/marketing initiatives. Some of the key elements we are looking for in candidates for this position would be;

  • Strong Marketing Leadership background, with a good blend of shaping strategy and execution of marketing B2B services.
  • Ideally led marketing teams of between a range of 10+ people, with teams based in more than one country.
  • Strong blend of Marketing understanding and background, including a strong knowledge around scaled Performance & Growth Marketing, Digital Marketing, Content and SEO, Product Marketing and GTM strategy, and a good understanding of high-level Branding & Communication areas.
  • Proven track record of leading marketing efforts in global/international tech or logistics companies.
  • Successful experience in managing global marketing initiatives.
  • Successful experience in leading growth-focused teams and practices.
  • Strategic mindset but execution-focused; strong results orientation.
  • Entrepreneurial skills and strong business acumen acquired in a technology company: knowledge of the technology/fulfilment industry, business models, value creation, go-to-market strategies.
  • Understands all of the elements of marketing from first principles and can use this knowledge to lead a marketing team effectively.
  • Strong positioning, branding, or storytelling ability.
  • Early adopter and a fast learner.
  • Analytical mindset and critical thinking.
  • Adaptable in an agile market, able to deliver in ambiguous environments.

Essential Criteria:

  • Bachelor's degree in marketing, advertising, or communications
  • Ideally, a minimum of 10 years of experience
  • Successful track record in senior marketing roles and creating marketing campaigns
  • Excellent leadership, communication, and decision-making skills
  • Experience with digital and print marketing, content marketing, and social media marketing
  • Proven ability to plan and manage budgets

Within just a few years of Selazar's approach to logistics, they have completely disrupted the market. Inspired by the future and predicting the looming ecommerce explosion, Selazar has strategically placed itself in a unique position to service ecommerce retailers all over the world. With Selazar's Belfast Headquarters as their centre of excellence they will further build on their unique approach towards creating online business solutions and consumer convenience options.

In Selazar you'll enjoy the opportunity to work on innovative projects with teams across the world, combining their unique blend of technology and logistic expertise to become the global leader in their field. You'll gain the freedom to influence the business, acting on your own initiative but with the necessary guidance to support you. Your contribution to be recognised, with their flat organisational structure that provides easy access to senior management. As part of the Selazar family you'' grow with them on their journey to best in class globally.

To speak in absolute confidence about this opportunity please send an up to date CV via the link provided or contact Ryan McMahon, Specialist Consultant at MCS Group 02896 935 528