Marketing Communications Manager

REF: 905057_1610616880

14/01/2021
  • Position: Permanent
  • Salary: £30000 to £40000
  • Location: Rest of Ulster

MCS Group is currently working exclusively with Jans to recruit a Marketing Communications Manager for their new, state of the art Antrim based facility.

The successful candidate will be responsible for the Group Marketing & Communications Strategy, incorporating the Company's public relations, media relations, and promotions - both internally and externally to enhance the Company's profile and image.

Core responsibilities:

  • Commission and manage as required external research providers and sources. Identify short -term and long-term opportunities based on research, analysis, and a strategic view of the direction of the market
  • Conduct market assessments, including opportunity size, competitive analysis, target customers and product requirements
  • Working closely with the Company Directors and Senior Team to deliver a key marketing and communication strategy
  • Lead and manage the marketing/communication strategy and set objectives through co-ordination of day to day operational tasks
  • Develop and implement appropriate marketing/communication policies and strategies in the areas of Digital Marketing; Public Relations; Customer Relationship Management (CRM); Publications; Advertising and Event Management to support on-going development in accordance with Company objectives
  • Ensure effective implementation and maintenance of social media strategies
  • Responsible for the production of Company publications, print and audio-visual materials, development and maintenance of the Company website and other Marketing media
  • Responsible for the development and delivery of the external event management function
  • Engage and build appropriate external relationships to position the business by evaluating the brand to continually develop competitive differentiation
  • Gather, measure and review customer satisfaction levels. Promote and measure effectiveness of customer improvement initiatives
  • Manage and monitor the effectiveness of all internal and external displays and exhibitions, reporting on successes and achievements
  • Gather and make effective use of relevant market intelligence and associated information to support new business development
  • Serve as an advisor to leaders and project teams on the most effective method for communicating messages to employees. Create/develop messages that are informative, timely and focus on the employee
  • Manage a budget for marketing to ensure all financial targets are met to include compliance with tendering and procurement requirements
  • Manage press and media relations, proactively recommend media campaigns, draft/ commission press releases and deal with inward media enquiries
  • Assist with all external audits, ensuring all material, Company PR and visuals are fully compliant with statutory requirements

The Candidate should be able to:

  • Establish a good working relationship with the Group CEO, Directors and Senior Team
  • Develop and maintain agreed business plan and detailed gateway reviews
  • Understand and apply business case and risk management processes
  • Tailor expert knowledge to meet specific circumstances
  • Plan and manage deployment of physical and financial resources to meet business milestones
  • Build and sustain effective communications with other roles across the group business both internal and external
  • Apply rigorous quality management principles and processes

Criteria:

  • Level 6 qualification in Marketing or equivalent
  • At least 5 years' progressively job-related experience within a marketing environment (preferably within the manufacturing or engineering)
  • Hands on experience of multimedia design and technology including social media tools
  • Working knowledge of the latest relevant business policies and regulations
  • Demonstrable analytical thinking & business insight
  • A proven track record of planning and delivering a wide range of projects from brief through concept to delivery, particularly to tight deadlines and budget

Package:

  • Competitive salary based on experiences
  • Strong career development opportunities

To speak in absolute confidence about this opportunity please send an up to date CV via the link provided or contact Ryan McMahon, Specialist Consultant at MCS Group 028 9023 5456​