Back to results

Marketing Manager (FTC)

Posted 13/05/2024

£30000.00 - £35000.00 per annum

Belfast

Permanent

Sales & Marketing

Job Description

MCS Group is currently working alongside a leading financial services organisation working across both B2B and B2C markets to recruit a Marketing Manager (FTC) to join the team and play a vital role in expanding their reach and maximising market impact.

The successful individual will be responsible for developing and executing comprehensive marketing strategies to promote the services to target audiences. Your primary focus will be on running paid advertising campaigns, with an emphasis on Google/PPC. Additionally, you will manage the internal marketing team and external stakeholders. You will collaborate closely with internal teams to enhance brand visibility, generate qualified leads, and contribute to the overall growth of the company.

Salary and Benefits:

  • Competitive base salary of £35,000 per annum.
  • Opportunities for on-target earning (OTE) of £45,000 to maximize earnings based on performance.
  • Benefits package, including healthcare, team trips away, and a four-day week subject to probationary period.
  • Opportunities for professional development and growth within the company.

Key Responsibilities:

  • Develop and implement effective marketing strategies to increase brand awareness, generate leads, and drive customer acquisition.
  • Manage and optimise paid advertising campaigns, particularly focusing on Google PPC, to achieve targeted goals within allocated budgets.
  • Develop and implement effective PPC strategies.
  • Conduct keyword research and analysis to identify valuable opportunities for targeting.
  • Create and manage Google Ads campaigns across various platforms.
  • Monitor and optimize campaigns regularly to ensure maximum performance and ROI.
  • Utilize Google Analytics to track and measure campaign performance, generate insightful reports, and provide recommendations for optimization.
  • Implement/manage Google Tag Manager to track website conversions and enhance data
  • Provide regular performance updates and reports highlighting key metrics and insights.
  • Conduct market research and competitor analysis to identify emerging trends and new opportunities for growth.
  • Create engaging content for various marketing channels, including website copy and landing pages.
  • Maintain strong relationships with external partners.

Qualifications and Skills:

  • Degree in marketing, business, or a related field. Relevant certifications in digital marketing
  • Proven experience as a Marketing Manager or similar role.
  • Expertise in planning and executing paid advertising campaigns, specifically Google PPC.
  • Solid knowledge of other digital marketing channels, including social media advertising, email marketing, SEO, and content marketing.
  • Proficient in using digital marketing tools, analytics platforms, and CRM systems.
  • Strong analytical skills, with the ability to interpret data, generate insights, and make data-driven decisions.
  • Excellent written and verbal communication skills, with a keen eye for detail and the ability to create compelling marketing content.
  • Creative thinking and problem-solving abilities, with a focus on delivering innovative marketing solutions.
  • Strong project management skills, with the ability to manage multiple priorities and meet deadlines in a fast-paced environment.
  • A proactive, results-oriented mindset with a passion for driving business growth.

To speak in absolute confidence about this position please send an up to date CV via the link provided or contact Molly Stevenson, Specialist Consultant at MCS Group on 028 969 355 22.

Apply for this role

By applying for this job you agree to MCS's Privacy Policy & Cookie Policy

Posted by MCS

Current Vacancies

View all listings

Permanent

Finance Assistant

Newry & Mourne

£25000.00 - £27000.00 per annum + Parking

MCS Group is delighted to be working exclusively with a local success story who are continually g...

Read More

Permanent

Payroll Manager

Newry & Mourne

£35000.00 - £40000.00 per annum + Parking

MCS Group is delighted to be working exclusively with a local success story who are continually g...

Read More

Permanent

Accounts Technician

Newry & Mourne

£30000.00 - £35000.00 per annum + Healthcare Cashback, Parking

MCS Group is delighted to be working exclusively with a growing business in the Newry area as the...

Read More

Permanent

Payroll Specialist

Newry & Mourne

£28000.00 - £34000.00 per annum + Healthcare Cashback

MCS Group is delighted to be working exclusively with a growing business in the Newry area as the...

Read More

Contract

Assets Advisor - Finance

Ballymoney

Up to £23250 per annum

Asset Management: Oversee and manage the housing association's property portfolio, ensuring optim...

Read More

Permanent

Accounting Manager

Belfast

£60000.00 - £65000.00 per annum + parking, flexible/hybrid working

Accounting Manager - BelfastMCS Group are looking for an Accounting Manager to join a global fina...

Read More