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Brand Manager

Posted 19/09/2023

£30000.00 - £34000.00 per annum

Belfast

Permanent

Sales & Marketing

Job Description

MCS Group is currently working alongside UK and Ireland's most trusted FMCG brand builder, to recruit a Brand Manager to join their growing team to develop & execute best in class Trade and Consumer marketing programmes that drive volume and value for the brand portfolio.

Offering; Based in Belfast offering Hybrid/flexible working - 37.5 hours per week.

DUTIES & RESPONSIBILITIES:

  • Support the Marketing Manager in the preparation of the annual Brand Plans
  • Ensure brands are consistently presented in-line with their strategy through Trade and Consumer activations.
  • Develop and execute new product development projects across multiple brands; leading teams from Research & Development through to production and execution.
  • Implement 'gold - standard' trade marketing activity via agreed plans, and ensure all Shopper campaigns are delivered on time and to the correct specification.
  • Execute engaging consumer marketing campaigns to create lasting consumer engagement - responsibility for the execution of all consumer campaign delivery.
  • Manage and execute the Brand events, trade show and sponsorship calendar taking full responsibility for production and execution.
  • Working with the Marketing Assistant, manage branded social media platforms and digital marketing initiatives & control budgets for each brand.
  • Develop and present Marketing presentations at sales meetings, to motivate and align sales team with Brand Plans & Lead and promote internal communication.
  • Manage all external agency partnerships including Design and Digital Marketing - ensuring execution is delivered within budget and on time.
  • Collect, evaluate and report marketing activities of own and competitor's brands.

Essential Criteria:

  • Degree/Post Graduate Degree in a relevant discipline
  • Minimum of 3yrs brand experience in an FMCG environment
  • Experience of project and event management
  • Experience of new product development and experience of working with Manufacturers would be a distinct advantage
  • Proven experience of executing full marketing-mix plans for premium brands

To speak in absolute confidence about this position please send an up to date CV via the link provided or contact Molly Stevenson, Specialist Consultant at MCS Group on 028 969 355 22.

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